All In appoints disability-led charity Attitude is Everything to create UK’s first accessibility standards for creativity and culture
9 September 2024
We are delighted to announce Attitude is Everything will create the UK’s first accessibility standards for creativity and culture. It marks another significant milestone for our upcoming UK-wide access scheme, which is committed to improving the experience of D/deaf, disabled, and neurodivergent people in theatres, galleries, museums, libraries and more.
All In logo, Attitude is Everything logo
The standards aim to harmonise the many examples of good access practises across the UK, to create a consistent, high-quality experience for disabled audiences.
The standards will form part of All In’s wider subscription offer and will give organisations the knowledge to confidently assess their own access provisions and focus their future developments.
Attitude is Everything is known for its expertise in championing access standards in music and live events spaces. Since 2000, they have worked in partnership with over 200 festivals and venues to support them in becoming more accessible, including the disability-led charity’s own UK government endorsed Live Events Access Charter.
Their work with All In will focus on four key areas, including:
- Improving the built environment in and around venues including removing physical obstacles and providing better access
- Making digital communication with disabled audiences more accessible, usable and inclusive
- Working with customer services so that venues and events give a warm welcome to everyone
- Building in access to commissions, events and programming at the ideas, budgeting and development stages
Accessible by Design will be working with Attitude is Everything to support the creation of digital communication standards to ensure digital experiences are more accessible for everyone.
Developed in partnership with Arts Council England, Arts Council of Northern Ireland, Arts Council of Wales, and Creative Scotland, All In is set to pilot in autumn 2024, ahead of a national roll-out in 2025.
Andrew Miller MBE, UK Arts Access Champion says: “Through our standards, we are aiming for a consistency of quality in access and customer service that I believe will be a game changer for both disabled audiences and the cultural sector.”
Celia Makin-Bell, Managing Director at Attitude is Everything described All In as a “truly ground-breaking project to support the creative and cultural sector to provide accessible experiences that disabled consumers can trust and enjoy free of disabling barriers”.